Jordan Ellis
jordan.ellis@email.com · 415-555-0116 · San Francisco, CA
Professional Summary
Content marketing lead with 8+ years building content engines for B2B SaaS. Leads writers, SEO, and design to produce content that drives organic traffic, qualified leads, and revenue.
Experience
Content Marketing Lead · Northwind Analytics
San Francisco, CA • 2021–Present
- Lead a team of 4 and a freelance bench of 10, publishing 40 pieces of content per month.
- Grew organic traffic from 60K to 210K monthly sessions in 20 months.
- Content-sourced pipeline increased from $0.9M to $3.4M annually.
- Launched a research report and webinar series that drove 5,200 leads.
Senior Content Marketer · Cobalt Software
San Francisco, CA • 2018–2021
- Owned the blog, eBooks, and case studies; doubled blog sign-ups in 14 months.
- Built a repurposing workflow that turned each long-form piece into 6 assets.
- Partnered with sales to produce 20 case studies cited in 30% of closed-won deals.
Content Marketing Specialist · Bayview Tech
Oakland, CA • 2016–2018
- Wrote 120+ blog posts and managed the editorial calendar.
- Improved average time on page by 40% through updated formatting and visuals.
Education
San Francisco State University
B.A. in Journalism
San Francisco, CA · May 2016
Skills
Content Strategy, SEO, Team Leadership, Demand Generation, HubSpot, GA4, Case Studies, Editorial Planning, Content Distribution